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BY OTHERSThursday, May 4, 2023

by Kevin Kelly

Kelly's living philosophy unpacked through his own advice - the 1% rule, the three baskets, pronoia, rehearsing the worst, 1,000 true fans. Each idea sits in its own working room with an interactive that makes the bit operational.

tags: advice, wisdom, life, kevin kelly, aphorisms, whole-earth

∮   ∞   ∮
author
Kevin Kelly
filed
Thursday, May 4, 2023
revised
May 14, 2026
words
4,158
reading
~21 min

Three hundred and ninety-four bits, then twenty-seven working rooms. Open the catalog right below - draw a bit, search a phrase, or unfold the whole wall - then walk down the page through the interactive sections that take Kelly's load-bearing ideas and turn them into apparatus you can use.


I. The Full Catalog - three hundred and ninety-four bits

The whole of Excellent Advice for Living (Viking, 2023), plus the three prior advice editions (68 → 99 → 103 → 394). Drawable one at a time, searchable by phrase, or unfoldable as a wall.

BIT № 001of 394

Don’t worry how or where you begin. As long as you keep moving, your success will arrive far from where you start.

set at the Whole Earth Software Review · 3¢ per bit · read at your own risk · reprinted by the reader without permission

The bits below - nine of them - are the ones Kelly returns to most across the books and talks. Each gets its own working room: a slider, a sort, a flip, a wizard, a card-trade, a dial. The advice is there; so is the apparatus to live it.



Colophon

Kevin Kelly has spent fifty years writing lists. First as editor of the Whole Earth Catalog’s late descendants, then as co-founder of Wired, then at Cool Tools, and for the last decade as a kind of public grandfather dispensing birthday advice to himself.

He has lived for years in Asia - mostly Japan, Vietnam, China - and the influence shows. The pages of advice read like a Western mind that has spent a lot of time around tea ceremonies and woodblock prints. The optimism is real but never breathless; behind every line is a man who has watched many small things outlive many large ones.

The interactive sections on this page operationalise twenty-seven of Kelly's recurring bits:

  • The 1% Rule - the compound-interest claim that runs through every advice edition and underwrites his long-game optimism.
  • The Three Baskets - bit № 80, on the three abilities (persist, quit, ask).
  • Pronoia - bit № 278, lifted partly from Brian Eno, made into a daily interpretive habit.
  • Rehearse the Worst - bit № 209, Kelly's operational version of Stoic premeditation.
  • The Five-Year Mirror - bit № 202, on the regret you save by starting today.
  • The Tuition Log - bits № 73 and № 255, on mistakes as paid education.
  • The Apology - bit № 227, the three R's (regret, responsibility, remedy) in order.
  • The Trouble Pile - bit № 203, the gratitude-through-comparison game.
  • The Dose Dial - bit № 182, on every love its proper amount.
  • The Two-Minute Timer - bit № 176, the small-task rule with a live countdown.
  • ...And Then What? - bit № 239, chain-thinking through the consequences.
  • The Twelve - bit № 37, the cultivated roster of twelve who love you.
  • The Bad-Idea Bag - bit № 281, listing what cannot work to find the seed of what can.
  • The Day Menu - bit № 89, on doing the right small thing for the kind of day it is.
  • Who Should I Become? - bit № 120, identity-first reframe of any decision.
  • The 25-Year Lens - bit № 184, decisions evaluated in the voice of your future self.
  • The Fifth Idea - bit № 148, forced ideation past the obvious four.
  • Devil's Advocate - bit № 248, the steelman test for an opinion worth holding.
  • The Option Opener - bit № 279, choosing the option that opens more options.
  • Yes or No? - bit № 191, calibrator for could-fail yeses and easy nos.
  • The Ignore List - bit № 107, the explicit second list most people never write.
  • Would You Show It? - bit № 108, the hidden-action audit.
  • The Worry Ledger - bit № 223, time-delayed receipts against anxiety.
  • The Rubber Duck - bit № 138, guided elaboration to surface the answer.
  • The Trust Ledger - bit № 250, drops (+1) and buckets (−10).
  • Vs Yesterday-You - bit № 260, daily self-comparison check-in.
  • The 365 Multiplier - bit № 162, today's hours times a year.

The complete corpus - 394 bits drawn from Excellent Advice for Living (Viking 2023) and the three prior advice editions - sits at the top of the page in the Full Catalog, searchable and unfoldable.

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